New Bold Authority. Never Fail Makeup Collection

Get the look that lasts all day with the Infallible Never Fail Makeup Collection. Long-lasting cosmetics deliver long wear with a comfortable, lightweight feel you’ll love.




No Flaws. No Makeup Feel.
Magic Nude is our 1st revolutionary liquid-powder formula that glides on and transforms to a fresh, powder-like finish. It’s so light, like you’re wearing no makeup at all! Just shake and apply — it’s MAGIC!



THE SECRET OF BIG MANGA EYES: MEGA VOLUME TOP TO BOTTOM.
Introducing the cone-shaped 360⁰ flexor brush that builds up to 15X overload volume in a flash. Top lashes are amplified, bottom lashes maximized for the ultimate wide-eyed manga look.




Triple Protection for Color Perfection.
The only haircolor with L’Oréal’s Triple Protection. Protects, replenishes, conditions. So hair takes and keeps color beautifully. Super rich, incredibly radiant with 100% gray overage. That’s Excellence.BECAUSE YOU’RE WORTH IT.




Luminous, Fade-Defying Color.
Experience the most glamorous haircolor in the world. Superior Preference provides fade-defying, ultra luminous color for up to 8 weeks.Our exclusive Care Suprême® Conditioner with built-in UV-Filter and Vitamin E keeps color luxurious and locks in shine week after week. Available in over 50 brilliant shades.





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